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René C.W. Boender Great to cool
brain candies with a bite!
René C.W. Boender (1958) was barely twenty years old when his international career in marketing and advertising took off. The American McCann company offered him the chance of a lifetime! He participated in a number of advertising campaigns for major brands, among which were Goodyear and Coca-Cola, Ola and L'Oréal, and also Nestlé and H&M. At the start of the nineties he established his own agency: BBCW. As of the year 2000 he tours the world as a keynote speaker, guest lecturer, and con- sultant...
Non-fictie
Engels | 288 pagina's (ePub2, 4,2 MB) | Bertram + de Leeuw Uitgevers, Haarlem | 2011
E-book
Marieta Koopmans Coaching-style leadership
There's no way of avoiding it any more. Coaching has become the management style that is applied in an increasing number of organisations. The aim: to encourage staff to become more autonomous. Many managers find it difficult to take this role upon themselves. They feel that they need to know everything, be able to solve all their staffs problems, and they are accustomed to doing so. They find it a problem to delegate because they then have to let go of control. They are convinced that they should...
Non-fictie
Engels | 112 pagina's (ePub2, 1,9 MB) | Thema, Zaltbommel | 2010
E-book
2011